lphaville, was a New York-based vintage toy store and gallery born of the dream to never grow up.
Twenty seven years ago, owners Steve and Gary embarked upon their quest for childhood memories of early morning cartoons and cereal in your PJ's. The soft pastel of museum-quality items from the '40s, '50s, '60s and '70s sent them traveling through the states, handpicking antique toys and related objects unique to the era. Their dream was to line walls with beautiful tin litho, colorful posters, and wooden toys with illustrated packages that came from a time when toys with cranks and an electric spark were still magic.
So, that's what they did. In 1994 they opened a gallery of their collection in New York City and created a display of quality items that exemplify the design of the mid 1900s. Whether in the gallery, at the market, or online, Alphaville's antique collectibles will rocket you back onto the living room floor, inches from the cartoons on TV, with cereal milk dripping from your chin.